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Yogi On Dalal Street – Ancient Wisdom For The Modern Day Investor
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Yogi On Dalal Street – Ancient Wisdom For The Modern Day Investor

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About the Book: YOGI ON DALAL STREET : Ancient Wisdom For The Modern Day Investor

This is no ordinary investment book. It goes beyond the basic investment framework as it dives deeper into how our mind works and how we can calm our mind when distractions surface, in order to arrive at the right investment ideas. It draws reference to various scriptures, especially "Yoga Sutra", written thousands of years ago by Maharishi Patanjali - the founder and ultimate guru of Ashtanga Yoga. In addition to providing a simple overview of the complex investment ecosystem, primarily equity, the book dives deep into the workings of the human mind and explains how it can be enriched with the insights of the Patanjali Yoga Sutra.

This book explains 22 traits which affect the behaviour of an individual. To be successful at an

ything including investing, one must strengthen the traits that are positive and minimized the traits that are negative. It also highlights how veteran investors have knowingly or unknowingly used the winning strategies shared in these old scriptures to create phenomenal wealth. This book has been written as a guide for the modem day investor on how they can make their money work for them by investing it wisely using the ancient wisdom of Yoga Sutra. Anybody who can stay true to the principles outlined in this book and internalize it will surely accelerate the growth of their investments.

In essence, it can transform one into "The Yogic Investor".....

About the Author: Arun Thukral

Arun Thukral is the MD & CEO of Axis Securities Limited, a subsidiary of Axis Bank engaged in the distribution of a wide range of financial solutions and broking services to retail customers. He is also the Director of Financial Planning Standards Board of India (FPSB). He is a veteran banker and has more than 25 years of experience in the financial services industry. Arun started his career with UTI and thereafter has been associated with Axis Bank since inception. His major stint has been with the department of Treasury. He has worked both in Corporate Banking and Retail Banking. Under his leadership, Axis Securities Limited has grown rapidly and in a short span over 6 years, it is among the top 3 brokerage houses in India terms of
customer base with 1.5+ million customers. It has consistently been awarded the ‘Best Growing Equity Broker’ multiple times. AxisDirect portal has been awarded in the “Best Website/e-commerce” category. They have also been awarded the “Best Research” house and have bagged multiple awards both domestic and international on “Marketing Innovation”. Arun believes that investor psychology plays a key role to be successful at
investing. He is a keen observer of Yoga philosophy and uses various Yogic concepts to explain investor psychology and how one can use them effectively to create wealth. Hel believes that the next decade belongs to the India. He advocates customers to participate in the India growth story by targeting equity as an investment focus. He actively contributes regularly to leading business channels & newspapers on varied subjects including investments and is also a regular visiting faculty in leading B-Schools.

Foreword by : Mr. Vallabh Bhanshali

Mr. Vallabh Bhanshali is the co-founder and Chairman of Enam Financial Consultants Pvt. Ltd. Mr. Bhansali is a leading investment banker, investor,
venture capitalist and Capital Markets expert of the country. He has a deep interest and understanding in many fields, besides the field of finance, such as, religion, behavioral sciences and economic development. He serves as Director of Maya Entertainment Ltd. He served as Director of AXIS Bank Limited since November 19, 2010. Mr. Bhansali received many awards and honours including the citation of Veteran Economist of the Capital Markets from the Indian Council of Business.


Book: Yogi On Dalal Street – Ancient Wisdom For The Modern Day Investor
ISBN-13: 9789387860124
Product Code EBK0425231
Binding: Hard Bound
Publishing Date: 2018-07-05
Publisher: Tv 18 Broadcast Ltd ( Cnbc Tv 18 )
Number of Pages: 306
Language: English

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