Round The Clock : How A 24 X7 Digital Marketplace Is Transforming Business
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Round The Clock : How A 24 X7 Digital Marketplace Is Transforming Business

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Product Specifications
Book Description
About the Book: Round The Clock : How A 24 X7 Digital Marketplace Is Transforming Business 'Round the Clock pulls the covers off an 'infinite 24×7 digital marketplace to reveal its transformational impact on business. Using insights from research studies around the world, it uncovers for its readers how the digital medium is rewriting the rules of business and marketing. The unlimited, borderless, timeless and inclusive access that digital markets provide has altered power equations between buyers and sellers. To be successful in an infinite digital market would require business decision makers to be armed with knowledge of the disruptive forces at play.Buyers on digital platforms are making
Book Specifications
ISBN-13 9789352808205
Language English
Binding Paper Back
Publisher Sage Publications India Pvt Ltd
Publishing Date 2019-01-17
Product Edition 1
Total Pages 200