Hello World, this is a test. ×

Dear Customer, If you wish to purchase more than 5 copies or in bulk, please contact our bulk purchase department at [email protected]

×

Login

Please enter your login details

×

Forgot Password?

It happens, just reset it in a minute

Sorry, incorrect details. ×
Welcome back pal! ×

Register

×

Please enter your User Name, email ID
and a password to register

No CVV Stored

Our website will not store CVV of your card.

Safe & Secure

Our website is secured by 256 bit SSL encryption issued by Verisign Inc, making your shopping at Sapnaonline as secure as possible.

International Shipping

at best shipping prices!

If you need any of your orders' to be delivered outside of India, please reach out to us via our contact us page with the product details and delivery location for us to quote you the best possible shipping price. You can also drop in a mail at [email protected]

Notify Me

We will send an email as soon as we get it in stock.

Write a Testimonial

Few good words, go a long way, thanks!

×

Personalize Gift card

We will send an email to receiver for gift card.

×

Track Order

Enter Order ID & Email Address to track your Order.

Check Your Sapna Gift Card Balance

(Card can be redeemed only at Sapna Retail Outlets)

Reminder: Free shipping if your order is above `199
Notification Alert
We offer free shipping for all orders above `199. To avail this offer, add another item of `0 or more from our wide range of quality books available at SapnaOnline.com
Checkout

Reset Pincode

Submit a Review

Sorry, incorrect details. ×
Redefining Global Strategy - Crossing Borders In A World Where Differences Still Matter
Review Rating

(Click on below image to change)

Redefining Global Strategy - Crossing Borders In A World Where Differences Still Matter

(Click on image to Zoom)

` 1799 (29% off) ` 1272

+ The price is inclusive of GST.
+ Free Shipping (for orders above `199).

Description

About the Book: Redefining Global Strategy - Crossing Borders In Aworld Where Differences Still Matter

Why do so many global strategies fail--despite companies powerful brands and other border-crossing advantages? Seduced by market size, the illusion of a borderless, "flat" world, and the allure of similarities, firms launch one-size-fits-all strategies. But cross-border differences are larger than we often assume, explains Pankaj Ghemawat in Redefining Global Strategy. Most economic activity--including direct investment, tourism, and communication--happens locally, not internationally. In this "semiglobalized" world, one-size-fits-all strategies dont stand a chance. Companies must instead reckon with cross-border differences. Ghemawat shows you how--by providing tools for: Assessing the cultural, administrative, geographic, and economic differences between countries at the industry level and deciding which ones merit attention. Tracking the implications of particular border-crossing moves for your companys ability to create value. Creating superior performance with strategies optimized for adaptation (adjusting to differences), aggregation (overcoming differences), and arbitrage (exploiting differences), and for compound objectives. In-depth examples reveal how companies such as Cemex, Toyota, Procter and Gamble, Tata Consultancy Services, IBM, and GE Healthcare have adroitly managed cross-border differences--as well as how other well-known companies have failed at this challenge. Crucial for any business competing across borders, this book will transform the way you approach global strategy.

About the Author: Pankaj Ghemawat

Pankaj Ghemawat is the Anselmo Rubiralta Professor of Global Strategy at IESE Business School, in Barcelona and served for more than twenty years on the faculty of the Harvard Business School, where in 1991, he became the youngest person in the schools history to be appointed a full professor. Ghemawat has been described by Michael Porter as "one of those rare individuals who combines world-class scholarship with a deep knowledge of business practice." He is also the youngest "guru" included in the guide to the greatest management thinkers of all time published in 2008 by The Economist.

Details

Book: Redefining Global Strategy - Crossing Borders In A World Where Differences Still Matter
Author:
ISBN-13: 9781591398660
Product Code EBK0203518
Binding: Hard Bound
Publishing Date: 2007-08-27
Publisher: Harvard Business School Publishing
Language: English

Customer Reviews

Loading reviews. Please wait...
Check Delivery Status
Dispatched in 2-4 working days.
Check Delivery Status
Available options for this porduct
Availability In Stock
Hurry up!!! Start Shopping. Before stock lasts.
Guaranteed service
Assured best in class service and support.
International Shipping available
If you need any of your orders' to be delivered outside of India, please reach out to us via our contact us page with the product details and delivery location for us to quote you the best possible shipping price. You can also drop in a mail at [email protected]