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Harvard Business Essentials - Managing Creativity & Innovation
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Harvard Business Essentials - Managing Creativity & Innovation

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Harvard Business Essentials - Managing Creativity & Innovation

Published by Harvard Business School Publishing | Language - English | Binding - Paper Back

Average Rating (49 Customers)

` 699 (28% off) ` 500

+ The price is inclusive of GST.
+ Free Shipping (for orders above `199).

Description

Innovation is an undisputed catalyst for company growth, yet many managers across industries fail to create a climate that encourages and rewards innovation. Managing Creativity and Innovation explores the manager's role in sparking organizational creativity and offers insight into what managers and leaders must do to increase successful innovation. Contents include:

Generating new ideas and recognizing opportunities Moving innovation to market Removing mental blocks to creativity Establishing a strategic direction for profitable product development Brainstorming and fostering creative conflict within groups Creating an innovation-friendly culture Plus, readers can access free interactive tools on the Harvard Business Essentials companion web site.

Harvard Business Essentials The Reliable Source for Busy Managers

The Harvard Business Essentials series is designed to provide comprehensive advice, personal coaching, background information, and guidance on the most relevant topics in business. Drawing on rich content from Harvard Business School Publishing and other sources, these concise guides are carefully crafted to provide a highly practical resource for readers with all levels of experience. To assure quality and accuracy, each volume is closely reviewed by a specialized content adviser from a world class business school. Whether you are a new manager interested in expanding your skills or an experienced executive looking for a personal resource, these solution-oriented books offer reliable answers at your fingertips.

Details

Book: Harvard Business Essentials - Managing Creativity & Innovation
ISBN-13: 9781591391128
Product Code EBK0108751
Binding: Paper Back
Publishing Date: 2003-07-01
Publisher: Harvard Business School Publishing
Language: English

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