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Brand Identity Now!
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Brand Identity Now!

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Brand Identity Now!

Juliuswiedemann-french

Published by Taschen America, Llc | Language - French | Binding - Others

Average Rating (244 Customers)

` 2255 (5% off) ` 2142

+ The price is inclusive of GST.
+ Free Shipping (for orders above `199).

Description

Vital strategies for creating and maintaining brand identity
With in-depth case studies of leading projects from around the world, "Brand Identity Now " is destined to be a major work of reference for designers, marketing professionals and anyone working in communications. The book examines logos, imagery, and strategic applications involved in each branded project. Featuring over 150 outstanding brand identities from more than 20 countries, including the Obama '08 Election Campaign, The Museum of Art and Design, and New York's bid for the Olympic Games 2012.
Top design offices featured include:
Attik, Pentagram, 3deluxe, Landor, MetaDesign, Sol Sender (designer of the Obama logo), RDYA Argentina, Story Worldwide, SVi Design, Tatil Design, and Apfel Zet.
 

Featuring in-depth case studies of leading projects from around the world, "Brand Identity Now!" examines logos, imagery, and strategic applications involved in the projects profiled.

Details

Book: Brand Identity Now!
Author:
ISBN-13: 9783836515849
Product Code 9783836515849
Binding: Others
Publishing Date: 2009-12-01
Publisher: Taschen America, Llc
Number of Pages: 384
Language: French

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